SERVICES ON THE POINTS OF SALE
The services offered by the CP ITALIA S. p. A. on the single points of sale are today among the most efficient and specialized, thanks to a network of as many as 30 merchandisers active on the whole Italian territory. Today the CP ITALIA S. p. A. is one of the very few companies able to supply the OLSRT even abroad, in fact since March 1999 we count among our costumers foreign hypermarket chains (Croatia and Greece), to which we offer the same quality services our company offers on the points of sale in Italy.
SALE SUPPORTS
We supply each hypermarket a number of accessories to increase the sale and display both the products and the deals.
The support kit supplied free by the CP ITALIA S. p. A. to its costumers is made up by:
- Information posters, having the standard measures used by the most widespread hypermarket chains (m. 1,33).
- Promotional pal-boxes with information support.
They are easy-to-assemble and quite capacious structures (about 100 items) with an information support substitutable according to the item that is being promoted. The function of these pal-boxes is to draw the attention to the items and to make the best use of the promotion areas.3. Sliding displays.
We supply each costumer with a display for 0,750, 0,500. 0,375 and 0,100 litre cans, this allows a tidy displaying according to item and colour.
The capacity of the display is of 80 items for 0,750 litre cans and of 100 items for 0,500 litre cans.
PACKAGING
Special care has been given to the lithographic image of each item allowing the user an easy reading of the instructions for use. In fact, on the back of each container you can found all the details and useful advice as to the application instructions of the product.
The need to make easier the recognition of our products on the shelves has lead us to distinguish each item through a different basic colour but leaving a common lithographic sign.
COLOUR CAP
Each can has a stamp that shows exactly the colour shade, in such a way to allow the user to choose among as well as 110 different shades. On each stamp there is the product lot number, which allows our lab an immediate quality and lot control up to three years since the production date.
BAR CODE AND EAN SYSTEM
All the containers show the bar code related to lot, container, and colour, thus allowing an easy handling management.
